JYSK
Everything for your home – JYSK is an international retail chain selling everything for your home. Created by Denmark's leading merchant Lars Larsen. imangubuilt their new mobile web store.
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Key findings
Challenge
JYSK came to imangu with a challenge to make a mobile version of their existing e-commerce website. As JYSK'S online sales grows, so does the portion of users who visit their web shop via smartphones.
Solution
imangu suggested and performed a thorough feasibility phase, where we reviewed JYSK'S web statistics to find out what the users looking for on their mobile devices. We quickly identified the most important features in a mobile version, then made a detailed timetable for the development and graphics for the interface. The development took place in close cooperation with Danish JYSK'S programmers.
Outcome
The result is a super modern and visually stunning mobile web store that focuses on how mobile customers use jysk.dk. The next step is to roll this new mobile platform out in all countries as JYSK expands their business.
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